Mobile Marketing Cloud vs Zeta CDP+

Mobile Marketing Cloud is an all-in-one software solution empowering marketers to create superior customer journeys that increase engagement and conversion. It includes a Customer Data Platform with smart segments, omnichannel campaigns, mobile landing pages, automated multi-step workflows, & more.
Mobile Marketing Cloud is an all-in-one software solution empowering marketers to create superior customer journeys that increase engagement and...

Deployment

  • Cloud-based
  • On-premises

Support Options

  • Email/Help Desk
  • FAQs/Forum
  • Knowledge Base
  • Phone Support
  • 24/7 (Live rep)
  • Chat
Zeta CDP+ is a cloud-based customer data platform for marketing, which provides features such as engagement tracking, campaign analytics, personalization, predictive analytics, customer segmentation, and email marketing.
Zeta CDP+ is a cloud-based customer data platform for marketing, which provides features such as engagement tracking, campaign analytics, personalizat...

Deployment

  • Cloud-based
  • On-premises

Support Options

  • Email/Help Desk
  • FAQs/Forum
  • Knowledge Base
  • Phone Support
  • 24/7 (Live rep)
  • Chat

Starting from

EUR 31.99/month

  • Free Version
  • Free Trial
  • Subscription

Starting from

Not provided by vendor

  • Free Version
  • Free Trial
  • Subscription

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Total features 113

  • 2-Way Messaging
  • A/B Testing
  • API
  • Access Controls/Permissions
  • Activity Dashboard
  • Activity Tracking
  • Alerts/Notifications
  • Appointment Management
  • Audience Targeting
  • Automated Scheduling
  • Autoresponders
  • Behavior Analytics
  • Behavior Tracking
  • Behavioral Analytics
  • CAN-SPAM Compliance
  • Campaign Analytics
  • Campaign Management
  • Campaign Planning
  • Campaign Scheduling
  • Campaign Segmentation
  • Channel Management
  • Chat/Messaging
  • Chatbot
  • Churn Management
  • Click Tracking
  • Communication Management
  • Contact Database
  • Contact Management
  • Content Creation
  • Content Management
  • Contextual Targeting
  • Conversion Tracking
  • Customer Activity Tracking
  • Customer Database
  • Customer Experience Management
  • Customer History
  • Customer Journey Mapping
  • Customer Profiles
  • Customer Segmentation
  • Customer Surveys
  • Customisable Branding
  • Customisable CTAs
  • Customisable Forms
  • Customizable Fields
  • Customizable Reports
  • Customizable Templates
  • Customization
  • Data Import/Export
  • Data Integration
  • Drag & Drop
  • Drip Campaigns
  • Dynamic Content
  • Email Automation
  • Email Campaign Management
  • Email Management
  • Email Marketing
  • Email Templates
  • Email Tracking
  • Engagement Tracking
  • Event Triggered Actions
  • Feedback Management
  • GDPR Compliance
  • Geotargeting
  • Group Messaging
  • Image Library
  • Landing Pages/Web Forms
  • Lead Capture
  • Lead Generation
  • Lead Management
  • Lead Nurturing
  • Lead Qualification
  • List Management
  • Location-Based Marketing
  • Marketing Automation
  • Mass Texting
  • Message Personalization
  • Mobile Alerts
  • Mobile Optimization
  • Multi-Campaign
  • Multi-Channel Attribution
  • Multi-Channel Communication
  • Multi-Channel Marketing
  • Multi-Language
  • Multiple Data Sources
  • Multivariate Testing
  • Notification Scheduling
  • One-to-One Messaging
  • Personalization
  • Predictive Analytics
  • Predictive Modeling
  • Push Notifications
  • Real-Time Analytics
  • Real-Time Data
  • Real-Time Monitoring
  • Real-Time Notifications
  • Real-Time Reporting
  • Real-time Conversations
  • Reminders
  • Reporting & Statistics
  • Reporting/Analytics
  • SMS Marketing
  • SMS Messaging
  • Scheduled Messaging
  • Segmentation
  • Shortcodes
  • Social Media Integration
  • Subscriber Management
  • Surveys & Feedback
  • Tagging
  • Template Management
  • Text-to-Win
  • Third-Party Integrations
  • Visual Analytics
  • WYSIWYG Editor
  • Web Notifications
  • Website Visitor Tracking
  • Workflow Management

Total features 42

  • 2-Way Messaging
  • A/B Testing
  • API
  • Access Controls/Permissions
  • Activity Dashboard
  • Activity Tracking
  • Alerts/Notifications
  • Appointment Management
  • Audience Targeting
  • Automated Scheduling
  • Autoresponders
  • Behavior Analytics
  • Behavior Tracking
  • Behavioral Analytics
  • CAN-SPAM Compliance
  • Campaign Analytics
  • Campaign Management
  • Campaign Planning
  • Campaign Scheduling
  • Campaign Segmentation
  • Channel Management
  • Chat/Messaging
  • Chatbot
  • Churn Management
  • Click Tracking
  • Communication Management
  • Contact Database
  • Contact Management
  • Content Creation
  • Content Management
  • Contextual Targeting
  • Conversion Tracking
  • Customer Activity Tracking
  • Customer Database
  • Customer Experience Management
  • Customer History
  • Customer Journey Mapping
  • Customer Profiles
  • Customer Segmentation
  • Customer Surveys
  • Customisable Branding
  • Customisable CTAs
  • Customisable Forms
  • Customizable Fields
  • Customizable Reports
  • Customizable Templates
  • Customization
  • Data Import/Export
  • Data Integration
  • Drag & Drop
  • Drip Campaigns
  • Dynamic Content
  • Email Automation
  • Email Campaign Management
  • Email Management
  • Email Marketing
  • Email Templates
  • Email Tracking
  • Engagement Tracking
  • Event Triggered Actions
  • Feedback Management
  • GDPR Compliance
  • Geotargeting
  • Group Messaging
  • Image Library
  • Landing Pages/Web Forms
  • Lead Capture
  • Lead Generation
  • Lead Management
  • Lead Nurturing
  • Lead Qualification
  • List Management
  • Location-Based Marketing
  • Marketing Automation
  • Mass Texting
  • Message Personalization
  • Mobile Alerts
  • Mobile Optimization
  • Multi-Campaign
  • Multi-Channel Attribution
  • Multi-Channel Communication
  • Multi-Channel Marketing
  • Multi-Language
  • Multiple Data Sources
  • Multivariate Testing
  • Notification Scheduling
  • One-to-One Messaging
  • Personalization
  • Predictive Analytics
  • Predictive Modeling
  • Push Notifications
  • Real-Time Analytics
  • Real-Time Data
  • Real-Time Monitoring
  • Real-Time Notifications
  • Real-Time Reporting
  • Real-time Conversations
  • Reminders
  • Reporting & Statistics
  • Reporting/Analytics
  • SMS Marketing
  • SMS Messaging
  • Scheduled Messaging
  • Segmentation
  • Shortcodes
  • Social Media Integration
  • Subscriber Management
  • Surveys & Feedback
  • Tagging
  • Template Management
  • Text-to-Win
  • Third-Party Integrations
  • Visual Analytics
  • WYSIWYG Editor
  • Web Notifications
  • Website Visitor Tracking
  • Workflow Management
  • CM.com Communications Platform
  • CM.com Payments Platform
  • Lightspeed
  • Mobile Service Cloud
  • Salesforce Starter
  • Shopify
  • WhatsApp
  • Zapier
Not provided by vendor