Marketo Engage vs Customer Interaction Manager
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Overview
Adobe Marketo Engage is as a centralized marketing hub for orchestration and execution of cross channel campaigns to acquire, engage, nurture, expand and retain customers in complex buying journeys. It facilitates alignment between marketing and sales team to efficiently drive revenue and growth.
Adobe Marketo Engage is as a centralized marketing hub for orchestration and execution of cross channel campaigns to acquire, engage, nurture, expand...
Deployment
- Cloud-based
- On-premises
Support Options
- Email/Help Desk
- FAQs/Forum
- Knowledge Base
- Phone Support
- 24/7 (Live rep)
- Chat
CIM acts as centralized storage for customer profiles and customers' interactions across different channels. The customer's profile can be used for caller-specific routing based on the labels assigned such as VIP, repetitive, etc.
It supports last agent routing thus improving customer experience.
CIM acts as centralized storage for customer profiles and customers' interactions across different channels. The customer's profile can be used for...
Deployment
- Cloud-based
- On-premises
Support Options
- Email/Help Desk
- FAQs/Forum
- Knowledge Base
- Phone Support
- 24/7 (Live rep)
- Chat
Images
Cost
Starting from
Not provided by vendor
- Free Version
- Free Trial
- Subscription
Starting from
USD 108.00/year
- Free Version
- Free Trial
- Subscription
Reviews
Ease of Use
3.8/ 5Features
4.3/ 5Customer Service
3.9/ 5Value for Money
3.8/ 5Features
Total features 166
- A/B Testing
- AI Content Creation
- AI/Machine Learning
- API
- Access Controls/Permissions
- Account Based Marketing
- Activity Dashboard
- Activity Tracking
- Advertising Management
- Alerts/Notifications
- Attribution Modeling
- Audience Targeting
- Automated Scheduling
- Autoresponders
- Backlink Monitoring
- Behavior Analytics
- Behavior Tracking
- Behavioral Targeting
- CAN-SPAM Compliance
- Calendar Management
- Campaign Analytics
- Campaign Management
- Campaign Personalization
- Campaign Planning
- Campaign Scheduling
- Campaign Segmentation
- Campaign Tracking
- Channel Management
- Chat/Messaging
- Churn Management
- Click Tracking
- Collaboration Tools
- Communication Management
- Contact Database
- Contact Management
- Content Analytics
- Content Creation
- Content Delivery
- Content Library
- Content Management
- Contextual Targeting
- Conversion Rate Optimisation
- Conversion Tracking
- Cross Channel Attribution
- Customer Activity Tracking
- Customer Database
- Customer Experience Management
- Customer History
- Customer Journey Mapping
- Customer Profiles
- Customer Segmentation
- Customisable Branding
- Customisable CTAs
- Customisable Forms
- Customizable Fields
- Customizable Reports
- Customizable Templates
- Customization
- Dashboard
- Dashboard Creation
- Data Import/Export
- Data Synchronization
- Data Visualization
- Design Management
- Document Storage
- Drag & Drop
- Drip Campaigns
- Dynamic Content
- Email Campaign Management
- Email Management
- Email Marketing
- Email Templates
- Email Tracking
- Engagement Tracking
- Event Marketing
- Event Triggered Actions
- Experience Management
- For Sales Teams/Organizations
- Form Builder
- Forms Management
- Gamification
- Image Library
- Interaction Tracking
- Keyword Rank Tracking
- Landing Pages/Web Forms
- Lead Capture
- Lead Distribution
- Lead Engagement
- Lead Generation
- Lead Management
- Lead Nurturing
- Lead Qualification
- Lead Scoring
- Lead Segmentation
- Lead Verification/Validation
- List Management
- Live Chat
- Marketing Automation
- Marketing Calendar
- Mass Texting
- Media Library
- Mobile Access
- Mobile Alerts
- Mobile Optimization
- Monitoring
- Multi-Account Management
- Multi-Campaign
- Multi-Channel Attribution
- Multi-Channel Communication
- Multi-Channel Data Collection
- Multi-Channel Management
- Multi-Channel Marketing
- Multi-Language
- Multi-Touch Attribution
- Multivariate Testing
- Opportunity Management
- Performance Metrics
- Personalization
- Pipeline Management
- Pipeline Reports
- Post Scheduling
- Predictive Analytics
- Preview Functionality
- Prioritization
- Prospecting Tools
- ROI Tracking
- Real Time Editing
- Real-Time Analytics
- Real-Time Data
- Real-Time Notifications
- Real-Time Reporting
- Recommendations
- Referral Tracking
- Reminders
- Reporting & Statistics
- Reporting/Analytics
- Responsive Web Design
- SEO Management
- SMS Marketing
- Sales Activity Management
- Search Marketing
- Search/Filter
- Segmentation
- Sentiment Analysis
- Social Marketing
- Social Media Integration
- Social Media Monitoring
- Social Promotion
- Source Tracking
- Subscriber Management
- Surveys & Feedback
- Tagging
- Target Account Identification
- Task Management
- Template Management
- Third-Party Integrations
- Trend Analysis
- Visitor Tracking
- Visual Analytics
- Web Forms
- Website Analytics
- Website Management
- Website Personalization
- Website Publishing Options
- Website Visitor Tracking
- Widgets
- Workflow Management
Total features 8
- A/B Testing
- AI Content Creation
- AI/Machine Learning
- API
- Access Controls/Permissions
- Account Based Marketing
- Activity Dashboard
- Activity Tracking
- Advertising Management
- Alerts/Notifications
- Attribution Modeling
- Audience Targeting
- Automated Scheduling
- Autoresponders
- Backlink Monitoring
- Behavior Analytics
- Behavior Tracking
- Behavioral Targeting
- CAN-SPAM Compliance
- Calendar Management
- Campaign Analytics
- Campaign Management
- Campaign Personalization
- Campaign Planning
- Campaign Scheduling
- Campaign Segmentation
- Campaign Tracking
- Channel Management
- Chat/Messaging
- Churn Management
- Click Tracking
- Collaboration Tools
- Communication Management
- Contact Database
- Contact Management
- Content Analytics
- Content Creation
- Content Delivery
- Content Library
- Content Management
- Contextual Targeting
- Conversion Rate Optimisation
- Conversion Tracking
- Cross Channel Attribution
- Customer Activity Tracking
- Customer Database
- Customer Experience Management
- Customer History
- Customer Journey Mapping
- Customer Profiles
- Customer Segmentation
- Customisable Branding
- Customisable CTAs
- Customisable Forms
- Customizable Fields
- Customizable Reports
- Customizable Templates
- Customization
- Dashboard
- Dashboard Creation
- Data Import/Export
- Data Synchronization
- Data Visualization
- Design Management
- Document Storage
- Drag & Drop
- Drip Campaigns
- Dynamic Content
- Email Campaign Management
- Email Management
- Email Marketing
- Email Templates
- Email Tracking
- Engagement Tracking
- Event Marketing
- Event Triggered Actions
- Experience Management
- For Sales Teams/Organizations
- Form Builder
- Forms Management
- Gamification
- Image Library
- Interaction Tracking
- Keyword Rank Tracking
- Landing Pages/Web Forms
- Lead Capture
- Lead Distribution
- Lead Engagement
- Lead Generation
- Lead Management
- Lead Nurturing
- Lead Qualification
- Lead Scoring
- Lead Segmentation
- Lead Verification/Validation
- List Management
- Live Chat
- Marketing Automation
- Marketing Calendar
- Mass Texting
- Media Library
- Mobile Access
- Mobile Alerts
- Mobile Optimization
- Monitoring
- Multi-Account Management
- Multi-Campaign
- Multi-Channel Attribution
- Multi-Channel Communication
- Multi-Channel Data Collection
- Multi-Channel Management
- Multi-Channel Marketing
- Multi-Language
- Multi-Touch Attribution
- Multivariate Testing
- Opportunity Management
- Performance Metrics
- Personalization
- Pipeline Management
- Pipeline Reports
- Post Scheduling
- Predictive Analytics
- Preview Functionality
- Prioritization
- Prospecting Tools
- ROI Tracking
- Real Time Editing
- Real-Time Analytics
- Real-Time Data
- Real-Time Notifications
- Real-Time Reporting
- Recommendations
- Referral Tracking
- Reminders
- Reporting & Statistics
- Reporting/Analytics
- Responsive Web Design
- SEO Management
- SMS Marketing
- Sales Activity Management
- Search Marketing
- Search/Filter
- Segmentation
- Sentiment Analysis
- Social Marketing
- Social Media Integration
- Social Media Monitoring
- Social Promotion
- Source Tracking
- Subscriber Management
- Surveys & Feedback
- Tagging
- Target Account Identification
- Task Management
- Template Management
- Third-Party Integrations
- Trend Analysis
- Visitor Tracking
- Visual Analytics
- Web Forms
- Website Analytics
- Website Management
- Website Personalization
- Website Publishing Options
- Website Visitor Tracking
- Widgets
- Workflow Management
Integrations
- 123FormBuilder
- AdRoll
- Allocadia
- Azuqua
- Bedrock Data
- Bizible
- Box
- Brainshark
- Built.io Flow
- Bynder
- CAKE POS
- Calendly
- Call Loop
- CallRail
- Ceros
- Cirrus Insight
- Close
- Conference Call
- Contentful
- Curata
- Cvent Event Management
- DataHero
- Datameer
- Datanyze
- Direct Mail Manager
- DiscoverOrg
- Drift
- Easypromos
- Eventbrite
- FeedOtter
- Folloze
- FullContact
- Gainsight CS
- Getsitecontrol
- Gmail
- GoTo Webinar
- Highrise
- Highspot
- Infer
- Influitive
- Infor OS
- InsideView
- InsightSquared
- Insightly
- Instapage
- Jifflenow
- Jitterbit
- Justuno
- Kapost
- Kissmetrics
- Klipfolio
- Lattice Engines
- LeadGnome
- Leadspace
- Microsoft Excel
- Mintent
- Mintigo
- Mixpanel
- Movable Ink
- NetSuite
- Neustar UltraDNS
- New Relic
- ON24
- Oktopost
- Omniconvert
- Onstream Webinars
- Operations Hub
- OptinMonster
- Oracle CRM On Demand
- Outgrow
- Parseur
- PathFactory
- Picreel
- Pipedrive
- Pipeliner CRM
- Poptin
- Precision Events
- Privy
- QuickTapSurvey
- Quotient
- Radius
- Rocket Fuel
- SAP Customer Experience
- SalesBox
- Salesforce Sales Cloud
- Scoop.it
- Segment
- Skilljar Customer Education
- Skyword
- Slack
- SlideShare
- Smartling
- Smartsheet
- SnapApp
- Sprinklr
- Stova
- Stripe
- SugarCRM
- SurveyMonkey
- Tealium Customer Data Hub
- Totango
- Tray.io
- Trello
- Twilio
- Typeform
- Uberflip
- Unbounce
- UserVoice
- Velocify
- Vidyard
- Virto Commerce
- Webdam
- Webex Suite
- Wistia
- Wunderkind
- XM for Strategy & Research
- Yesware
- Zapier
- Zendesk Sell
- Zoho CRM
- atEvent
- uStudio
Not provided by vendor
