Classy

The program is great for nonprofit organizations looking for simple software to use.

I don't like the user interface is a bit messy.

At my job, we administer a variety of charitable funds, many of which participate in different types of fundraising activities. Using Classy, we are able to tailor-make fundraising sites utilizing easy-to-use templates that address each of our donor's wants and needs. I often tell donors that their Classy page can serve as a stand-alone website for their efforts, which is wonderful for our grassroots groups who may not have money in their budget for a web designer or to buy a domain name. The customization allows us to add photos, change colors, and many other features, which result in some really gorgeous looking sites.

Classy makes it easy to access donation information, which can be easily viewed when you log into the system as an admin and exported to an CSV file. They have an event-specific template which can be used to sell tickets or registrations to an event. Since you can export all the purchaser info, it allows you to go green with your ticketing -- there's no need for purchasers to print out the email confirmation they receive when you have easy access to all buyer info.

In addition to the license fee, Classy does take a 1% fee on each online donation received. There is an option for the organization to pay the fee or for the donor to pay the fee. We ask our donors to pay the fee, and there has never been a complaint as fees are much higher on other comparable sites (EventBrite for ticketing, GoFundMe for crowd-funding, etc.).

Overall I love Classy, but there are a few areas it can improve. The user dashboard is not the easiest to navigate through. It lists the names of donors and the amounts, but not what campaign they donated to. So you have to go to through your campaigns to find the donation. For an organization like ours which administers many Classy pages at once, this can be needlessly time-consuming. I love the custom options that each template has, but sometimes there are glitches. For instance, I was unable to upload a background image to a recent campaign page. But a quick email to customer service fixed the issue in a very short amount of time. Classy is constantly upgrading and adjusting features though, so I imagine they will work out some of these kinks in the future.

Accepts international donation and recurring donations. But these are standard function any platform should offer

Theme - only basic customization allowed . basically a single column form with all the fields. Assume that they clients can't add any code.

Does not allow the best practice of using multistep forms
Does not acceptBank ACH or paypal
You cannot even add a paypal button in the form instead you have to stick in a custom section under the body making it look ugly
Cannot integrate tracking and analytics tools like Google Tag manager, optimize or hotjar
Account servicing is bad. Our account exec barely responds to messages

It's incredibly easy and intuitive to use. Makes it easy to get anyone up and running on it quickly and actually producing things. On top of that, it's really robust in terms of customization and making something look sharp and professsional. In peer to peer fundraising its email automation takes out a ton of work.

It is not meant to be used as a "robust" donor database and as such integrates with salesforce which may be too big an operation for some and unless you are tech savvy or are good at importing data into your database it will create data silos.

I like the ability to customize the donor page and the ability to see information in the back end. It is easy to navigate and easy to pull info that I need.

The free version is very limited, and even the basic paid versions are incredibly expensive.