Branch Metrics vs AppsFlyer
GetApp offers objective, independent research and verified user reviews. We may earn a referral fee when you visit a vendor through our links.
Learn more
Overview
Branch is a cross-platform attribution & linking solution designed to improve mobile measurement and user experiences across devices, platforms & channels. Branch increases mobile conversion, engagement, and retention through deep linking, mobile banners, user routing & personalized app experiences.
Branch is a cross-platform attribution & linking solution designed to improve mobile measurement and user experiences across devices, platforms &...
Deployment
- Cloud-based
- On-premises
Support Options
- Email/Help Desk
- FAQs/Forum
- Knowledge Base
- Phone Support
- 24/7 (Live rep)
- Chat
AppsFlyer is a cloud-based mobile attribution and marketing analytics platform which assists app marketers with campaign management and conversion tracking. Its key features include customer journey mapping, attribution modeling, audience segmentation, social media metrics and retention tracking.
AppsFlyer is a cloud-based mobile attribution and marketing analytics platform which assists app marketers with campaign management and conversion...
Deployment
- Cloud-based
- On-premises
Support Options
- Email/Help Desk
- FAQs/Forum
- Knowledge Base
- Phone Support
- 24/7 (Live rep)
- Chat
Images
Cost
Starting from
Not provided by vendor
- Free Version
- Free Trial
- Subscription
Starting from
Not provided by vendor
- Free Version
- Free Trial
- Subscription
Reviews
Ease of Use
4.1/5Features
4.4/5Customer Service
4.4/5Value for Money
4.5/5Ease of Use
4.5/5Features
4.4/5Customer Service
4.3/5Value for Money
4.3/5Features
Total features 32
- A/B Testing
- API
- Account Alerts
- Activity Dashboard
- Activity Monitoring
- Activity Tracking
- Attribution Modeling
- Audience Targeting
- Behavior Tracking
- Campaign Analytics
- Campaign Management
- Campaign Tracking
- Channel Management
- Click Tracking
- Cohort Analysis
- Compliance Management
- Contextual Targeting
- Conversion Rate Optimisation
- Conversion Tracking
- Cross Channel Attribution
- Customer Activity Tracking
- Customer Experience Management
- Customer Journey Mapping
- Customisable Branding
- Customizable Templates
- Dashboard
- Data Import/Export
- Data Visualization
- Email Marketing
- Fraud Detection
- Graphical User Interface
- IP Address Monitoring
- IP Blocking
- In-App Events Tracking
- Keyword Tracking
- Location-Based Marketing
- Multi-Campaign
- Multi-Channel Attribution
- Multi-Channel Data Collection
- Multi-Touch Attribution
- Performance Metrics
- Predictive Analytics
- ROI Tracking
- Real-Time Analytics
- Real-Time Data
- Real-Time Reporting
- Reporting/Analytics
- Retention Tracking
- Revenue Tracking
- SMS Messaging
- Search/Filter
- Social Media Integration
- Social Media Monitoring
- Software Development
- Third-Party Integrations
- Time on Site Tracking
- Trend Analysis
- Uninstall Tracking
- Visitor Tracking
- Web App Development
- Website Analytics
Total features 42
- A/B Testing
- API
- Account Alerts
- Activity Dashboard
- Activity Monitoring
- Activity Tracking
- Attribution Modeling
- Audience Targeting
- Behavior Tracking
- Campaign Analytics
- Campaign Management
- Campaign Tracking
- Channel Management
- Click Tracking
- Cohort Analysis
- Compliance Management
- Contextual Targeting
- Conversion Rate Optimisation
- Conversion Tracking
- Cross Channel Attribution
- Customer Activity Tracking
- Customer Experience Management
- Customer Journey Mapping
- Customisable Branding
- Customizable Templates
- Dashboard
- Data Import/Export
- Data Visualization
- Email Marketing
- Fraud Detection
- Graphical User Interface
- IP Address Monitoring
- IP Blocking
- In-App Events Tracking
- Keyword Tracking
- Location-Based Marketing
- Multi-Campaign
- Multi-Channel Attribution
- Multi-Channel Data Collection
- Multi-Touch Attribution
- Performance Metrics
- Predictive Analytics
- ROI Tracking
- Real-Time Analytics
- Real-Time Data
- Real-Time Reporting
- Reporting/Analytics
- Retention Tracking
- Revenue Tracking
- SMS Messaging
- Search/Filter
- Social Media Integration
- Social Media Monitoring
- Software Development
- Third-Party Integrations
- Time on Site Tracking
- Trend Analysis
- Uninstall Tracking
- Visitor Tracking
- Web App Development
- Website Analytics
Integrations
- Adobe Campaign
- Amplitude
- Criteo
- Google Ads
- Google Analytics 360
- Mailgun
- Mailjet
- Meta for Business
- Mixpanel
- Sailthru by Marigold
- Salesforce Marketing Cloud
- Salesforce Sales Cloud
- SendGrid
- Snapchat
- TikTok
- Twitter/X
- ironSource
- Adobe Campaign
- Amplitude
- Criteo
- Google Ads
- Google Analytics 360
- Mailgun
- Mailjet
- Meta for Business
- Mixpanel
- Sailthru by Marigold
- Salesforce Marketing Cloud
- Salesforce Sales Cloud
- SendGrid
- Snapchat
- TikTok
- Twitter/X
- ironSource
