Kochava vs AppsFlyer

Kochava provides attribution and real-time analytics, fraud mitigation, audience disocvery, and push notifications for mobile marketers.

Deployment

  • Cloud-based
  • On-premises

Support Options

  • Email/Help Desk
  • FAQs/Forum
  • Knowledge Base
  • Phone Support
  • 24/7 (Live rep)
  • Chat
AppsFlyer is a cloud-based mobile attribution and marketing analytics platform which assists app marketers with campaign management and conversion tracking. Its key features include customer journey mapping, attribution modeling, audience segmentation, social media metrics and retention tracking.
AppsFlyer is a cloud-based mobile attribution and marketing analytics platform which assists app marketers with campaign management and conversion...

Deployment

  • Cloud-based
  • On-premises

Support Options

  • Email/Help Desk
  • FAQs/Forum
  • Knowledge Base
  • Phone Support
  • 24/7 (Live rep)
  • Chat

Starting from

USD 100.00

  • Free Version
  • Free Trial
  • Subscription

Starting from

Not provided by vendor

  • Free Version
  • Free Trial
  • Subscription

Overall rating

4.6 /5
(25)

Ease of Use

4.4/5

Features

4.5/5

Customer Service

5.0/5

Value for Money

4.7/5

Overall rating

4.5 /5
(137)

Ease of Use

4.5/5

Features

4.4/5

Customer Service

4.3/5

Value for Money

4.3/5

Total features 88

  • A/B Testing
  • API
  • Access Controls/Permissions
  • Account Alerts
  • Activity Dashboard
  • Activity Monitoring
  • Activity Tracking
  • Ad hoc Reporting
  • Advertising Management
  • Alerts/Escalation
  • Alerts/Notifications
  • Attribution Modeling
  • Audience Targeting
  • Behavior Tracking
  • Campaign Analytics
  • Campaign Management
  • Campaign Planning
  • Campaign Scheduling
  • Campaign Segmentation
  • Campaign Tracking
  • Channel Management
  • Click Tracking
  • Cohort Analysis
  • Compliance Management
  • Contact Management
  • Contextual Targeting
  • Conversion Rate Optimisation
  • Conversion Tracking
  • Cross Channel Attribution
  • Customer Activity Tracking
  • Customer Experience Management
  • Customer Journey Mapping
  • Customer Segmentation
  • Customisable Branding
  • Customizable Fields
  • Customizable Reports
  • Dashboard
  • Dashboard Creation
  • Data Import/Export
  • Data Source Connectors
  • Data Visualization
  • Email Marketing
  • Engagement Tracking
  • Event Triggered Actions
  • Fraud Detection
  • Funnel Analysis
  • IP Address Monitoring
  • IP Blocking
  • In-App Events Tracking
  • KPI Monitoring
  • Keyword Tracking
  • Landing Pages/Web Forms
  • Lead Capture
  • Lead Management
  • Location-Based Marketing
  • Mobile Access
  • Mobile Alerts
  • Monitoring
  • Multi-Campaign
  • Multi-Channel Attribution
  • Multi-Channel Data Collection
  • Multi-Channel Management
  • Multi-Channel Marketing
  • Multi-Touch Attribution
  • Performance Metrics
  • Predictive Analytics
  • Push Notifications
  • ROI Tracking
  • Real-Time Analytics
  • Real-Time Data
  • Real-Time Notifications
  • Real-Time Reporting
  • Refund Management
  • Reminders
  • Reporting & Statistics
  • Reporting/Analytics
  • Retention Tracking
  • Revenue Tracking
  • SMS Messaging
  • Search/Filter
  • Social Media Integration
  • Social Media Monitoring
  • Social Promotion
  • Tag Management
  • Third-Party Integrations
  • Time on Site Tracking
  • Trend Analysis
  • Uninstall Tracking
  • Visitor Tracking
  • Visual Analytics
  • Web Traffic Reporting
  • Website Analytics

Total features 42

  • A/B Testing
  • API
  • Access Controls/Permissions
  • Account Alerts
  • Activity Dashboard
  • Activity Monitoring
  • Activity Tracking
  • Ad hoc Reporting
  • Advertising Management
  • Alerts/Escalation
  • Alerts/Notifications
  • Attribution Modeling
  • Audience Targeting
  • Behavior Tracking
  • Campaign Analytics
  • Campaign Management
  • Campaign Planning
  • Campaign Scheduling
  • Campaign Segmentation
  • Campaign Tracking
  • Channel Management
  • Click Tracking
  • Cohort Analysis
  • Compliance Management
  • Contact Management
  • Contextual Targeting
  • Conversion Rate Optimisation
  • Conversion Tracking
  • Cross Channel Attribution
  • Customer Activity Tracking
  • Customer Experience Management
  • Customer Journey Mapping
  • Customer Segmentation
  • Customisable Branding
  • Customizable Fields
  • Customizable Reports
  • Dashboard
  • Dashboard Creation
  • Data Import/Export
  • Data Source Connectors
  • Data Visualization
  • Email Marketing
  • Engagement Tracking
  • Event Triggered Actions
  • Fraud Detection
  • Funnel Analysis
  • IP Address Monitoring
  • IP Blocking
  • In-App Events Tracking
  • KPI Monitoring
  • Keyword Tracking
  • Landing Pages/Web Forms
  • Lead Capture
  • Lead Management
  • Location-Based Marketing
  • Mobile Access
  • Mobile Alerts
  • Monitoring
  • Multi-Campaign
  • Multi-Channel Attribution
  • Multi-Channel Data Collection
  • Multi-Channel Management
  • Multi-Channel Marketing
  • Multi-Touch Attribution
  • Performance Metrics
  • Predictive Analytics
  • Push Notifications
  • ROI Tracking
  • Real-Time Analytics
  • Real-Time Data
  • Real-Time Notifications
  • Real-Time Reporting
  • Refund Management
  • Reminders
  • Reporting & Statistics
  • Reporting/Analytics
  • Retention Tracking
  • Revenue Tracking
  • SMS Messaging
  • Search/Filter
  • Social Media Integration
  • Social Media Monitoring
  • Social Promotion
  • Tag Management
  • Third-Party Integrations
  • Time on Site Tracking
  • Trend Analysis
  • Uninstall Tracking
  • Visitor Tracking
  • Visual Analytics
  • Web Traffic Reporting
  • Website Analytics
Not provided by vendor
  • Adobe Campaign
  • Criteo
  • Google Ads
  • Meta for Business
  • Mixpanel
  • Snapchat
  • TikTok
  • Twitter/X
  • ironSource