AppsFlyer vs Readpeak
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Overview
AppsFlyer is a cloud-based mobile attribution and marketing analytics platform which assists app marketers with campaign management and conversion tracking. Its key features include customer journey mapping, attribution modeling, audience segmentation, social media metrics and retention tracking.
AppsFlyer is a cloud-based mobile attribution and marketing analytics platform which assists app marketers with campaign management and conversion...
Deployment
- Cloud-based
- On-premises
Support Options
- Email/Help Desk
- FAQs/Forum
- Knowledge Base
- Phone Support
- 24/7 (Live rep)
- Chat
Readpeak is a DSP platform specialized in native advertising. The platform works with premium brands and publishers and delivers both quality and performance.
Readpeak users benefit from a combination of bidding and paying in CPC, and have the possibility to handpick the desired premium media.
Readpeak is a DSP platform specialized in native advertising. The platform works with premium brands and publishers and delivers both quality and...
Deployment
- Cloud-based
- On-premises
Support Options
- Email/Help Desk
- FAQs/Forum
- Knowledge Base
- Phone Support
- 24/7 (Live rep)
- Chat
Images
Cost
Starting from
Not provided by vendor
- Free Version
- Free Trial
- Subscription
Starting from
EUR 0.00/month
- Free Version
- Free Trial
- Subscription
Reviews
Ease of Use
4.5/5Features
4.4/5Customer Service
4.3/5Value for Money
4.3/5Ease of Use
5/5Features
5/5Customer Service
5/5Value for Money
5/5Features
Total features 42
- A/B Testing
- AI/Machine Learning
- API
- Access Controls/Permissions
- Account Alerts
- Activity Dashboard
- Activity Monitoring
- Activity Tracking
- Ad Inventory Management
- Ad Optimization
- Advertising Management
- Attribution Modeling
- Audience Targeting
- Behavior Tracking
- Bidding Strategies
- Billing & Invoicing
- Budget Management
- Campaign Analytics
- Campaign Management
- Campaign Planning
- Campaign Scheduling
- Campaign Segmentation
- Campaign Tracking
- Channel Management
- Client Management
- Cohort Analysis
- Compliance Management
- Content Publishing Options
- Contextual Targeting
- Conversion Rate Optimisation
- Conversion Tracking
- Cross Channel Attribution
- Customer Experience Management
- Customer Journey Mapping
- Customizable Reports
- Customizable Templates
- Dashboard
- Data Import/Export
- Data Visualization
- Digital Asset Management
- Email Marketing
- Engagement Tracking
- Filtering
- For Advertising Agencies
- Fraud Detection
- Geotargeting
- IP Address Monitoring
- IP Blocking
- In-App Events Tracking
- Location-Based Marketing
- Mobile Access
- Mobile Ad Serving
- Monitoring
- Multi-Campaign
- Multi-Channel Attribution
- Multi-Channel Data Collection
- Multi-Channel Marketing
- Multi-Touch Attribution
- Multivariate Testing
- Native Ad Serving
- Performance Metrics
- Predictive Analytics
- ROI Tracking
- Real-Time Analytics
- Real-Time Data
- Real-Time Monitoring
- Real-Time Reporting
- Reporting & Statistics
- Reporting/Analytics
- Retention Tracking
- Revenue Tracking
- Rich Media Ad Serving
- Role-Based Permissions
- SMS Messaging
- Search/Filter
- Social Media Integration
- Social Media Monitoring
- Split Testing
- Text Editing
- Third-Party Integrations
- Time on Site Tracking
- Uninstall Tracking
- Version Control
- Website Analytics
Total features 53
- A/B Testing
- AI/Machine Learning
- API
- Access Controls/Permissions
- Account Alerts
- Activity Dashboard
- Activity Monitoring
- Activity Tracking
- Ad Inventory Management
- Ad Optimization
- Advertising Management
- Attribution Modeling
- Audience Targeting
- Behavior Tracking
- Bidding Strategies
- Billing & Invoicing
- Budget Management
- Campaign Analytics
- Campaign Management
- Campaign Planning
- Campaign Scheduling
- Campaign Segmentation
- Campaign Tracking
- Channel Management
- Client Management
- Cohort Analysis
- Compliance Management
- Content Publishing Options
- Contextual Targeting
- Conversion Rate Optimisation
- Conversion Tracking
- Cross Channel Attribution
- Customer Experience Management
- Customer Journey Mapping
- Customizable Reports
- Customizable Templates
- Dashboard
- Data Import/Export
- Data Visualization
- Digital Asset Management
- Email Marketing
- Engagement Tracking
- Filtering
- For Advertising Agencies
- Fraud Detection
- Geotargeting
- IP Address Monitoring
- IP Blocking
- In-App Events Tracking
- Location-Based Marketing
- Mobile Access
- Mobile Ad Serving
- Monitoring
- Multi-Campaign
- Multi-Channel Attribution
- Multi-Channel Data Collection
- Multi-Channel Marketing
- Multi-Touch Attribution
- Multivariate Testing
- Native Ad Serving
- Performance Metrics
- Predictive Analytics
- ROI Tracking
- Real-Time Analytics
- Real-Time Data
- Real-Time Monitoring
- Real-Time Reporting
- Reporting & Statistics
- Reporting/Analytics
- Retention Tracking
- Revenue Tracking
- Rich Media Ad Serving
- Role-Based Permissions
- SMS Messaging
- Search/Filter
- Social Media Integration
- Social Media Monitoring
- Split Testing
- Text Editing
- Third-Party Integrations
- Time on Site Tracking
- Uninstall Tracking
- Version Control
- Website Analytics
Integrations
- Adobe Campaign
- Criteo
- Google Ads
- Meta for Business
- Mixpanel
- Snapchat
- TikTok
- Twitter/X
- ironSource
Not provided by vendor
