Kindful

4.5 (313)
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Fundraising & donor management platform for nonprofits.

About Kindful

Kindful is a cloud-based donor management and fundraising software and database designed for nonprofit organizations. Kindful’s CRM has an easy-to-use interface and includes detailed donor profiles. Kindful is mobile friendly meaning donors can donate directly from their mobile phones and nonprofits can check up on their donations and more, all in real-time.

Kindful was founded with a simple idea in mind: Nonprofits should be able to spend less time focused on their database and more time focused on their mission. We understand that running a nonprofit involves managing a lot of moving pieces. You're changing the world, and you should be able to rely on partners who are not only experts in their field but who also care about your mission.

Kindful integrates with many online fundraising tools such as Mailchimp, Eventbrite, QuickBooks and PayPal, allowing users to do cross-platform imports and collect all of their important data in one central hub, while minimizing data entry time. Users can segment donors and create groups based on donation, dates, events, and demographics, as well as send automatic thank yous, tax receipts, and email campaigns. With Kindful’s data filtering, nonprofits can easily create and view custom dynamic data reports and insights.


Key benefits of Kindful

Kindful’s CRM has a powerful and easy-to-use interface that includes:
- Fundraising tools that allow you to easily create beautiful online fundraising campaigns and add them to your website, social media, or email marketing campaigns.
- Donor Management that allows you to easily track all of your fundraising efforts, communications, and other essential nonprofit activities in one central donor database.
- Donor Communications that will automatically send fundraising receipts, create to-do’s for your team, and thank your donors when they give to your organization.
- Tracking & Reporting to quickly and clearly spot trends that you can immediately take action on to improve the health of your organization.

Kindful is intuitive, beautiful, and built to connect with the tools you already use. Here are other benefits of using Kindful’s platform:
- Payment Processing - Use Kindful Payments to process debit card, credit card, and ACH payments online or integrate your existing payment processor.
- Donor Accounts - Enable your donors to log in and view giving history, update their credit card information, download tax receipts, and more.
- Apps & Integrations - Integrate your Kindful account with dozens of industry-leading fundraising tools such as Classy, GoFundMe Charity, and Qgiv.


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Not sure about Kindful? Compare with a popular alternative

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4.5 (313)
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Starting Price

USD 119.00
month
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Reviews

Overall rating

4.5 /5
(313)
Value for Money
4.4/5
Features
4.1/5
Ease of Use
4.3/5
Customer Support
4.6/5

Already have Kindful?

Software buyers need your help! Product reviews help the rest of us make great decisions.

Showing 5 reviews of 313
David
David
Overall rating
  • Used Daily for 6-12 months
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support

I use Kindful for our non-profit accounting and donor management (CRM)

Reviewed on 13/10/2017

Pros

Kindful is designed to be part of - not the whole of - a CRM/fund accounting strategy. The upside of this is that you are not pigeonholed into one system forever - it is designed to play nicely with other programs/systems.

Once you go through the learning curve, the program is straightforward and easy to use. Customer support is fantastic for questions. I have to manually enter quite a few transactions, and it is much easier to do with Kindful than with Quickbooks. Automatic reports to my board of directors are fantastic. Also, for fund based accounting, this is much simpler to use than quickbooks - I do the math through kindful and my accountant does it through quickbooks - the information is automatically shared through the quickbooks integration. Zapier integration means you can get information in and out of kindful easily. Different price points for different organization sizes is key - a low cost entry point was a big deal for me.

Cons

Not the most intuitive layout, so takes some time getting used to, but once you do it is a very powerful tool. Looks good on a desktop, but not on iphone display.

Integration with quickbooks is my main goal and is not perfect - numbers sync fine but sometimes followup is necessary to make sure the accounts/funds are credited properly.

Would love to see an integration with campaign monitor for emails and a better to-do/task sharing interface (like basecamp).

Response from Bloomerang

Hey David,

Thanks a million for the positive review! We're extremely grateful for the overwhelmingly positive comments you have about Kindful. Our main focus is being a platform that can connect to the services you need ¿ so it's a huge pat on our back to hear that you're able to use the QuickBooks and Zapier integrations to improve your accounting and database management.

We also appreciate the critical feedback. Improving the QuickBooks integration is on our radar, as well as improving mobile friendliness. It's also good to know how our customers prefer to use tasks/to-do's, so that feedback is huge as well.

Thanks again for the awesome review. It's very thorough and lets us in on the ways our customers are using Kindful. We're grateful to have you in the Kindful family! ¿¿

- Jared E

Clay
Overall rating
  • Industry: Nonprofit Organization Management
  • Company size: 2–10 Employees
  • Used Daily for 2+ years
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 8.0 /10

Valuable Insights into Donor Care

Reviewed on 12/02/2021

Overall, I am happy with Kindful and the tools it provides my organization. It easy to use and my...

Overall, I am happy with Kindful and the tools it provides my organization. It easy to use and my staff is not overwhelmed with using it. Their support team is top-notch and always able to help walk me through fixing an issue or answering a question.

Pros

I value our donors and I want to know how best to care for them and followup. I like the ease of use in creating new transactions and the automated reports. I like the reporting capabilities and ease of getting the data I need to manage our organization. I like that my staff finds it easy to use.

Cons

Entering a single new donor from a check takes additional steps to create the donor, then create the transaction. There is a batch tool that makes this process easier if entering multiple donations. There are some issues with reporting that make it difficult to pull everything I need. Most of these are one-off issues, but still important. I have not found the peer-to-peer tool easy enough to use where I feel confident that my donors would use it. I had to create a pdf to give to them to walk them through all the steps. I wish it had email and text message marketing built-in.

Kendra
Overall rating
  • Industry: Hospital & Health Care
  • Company size: 11–50 Employees
  • Used Daily for 1+ year
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 3.0 /10

Great idea, but full of glitches and oversights

Reviewed on 05/01/2022

The team is kind (haha) but usually not helpful. Several times we have asked for help and ended up...

The team is kind (haha) but usually not helpful. Several times we have asked for help and ended up with suggestions that only help Americans - most Kindful employees are not aware how the program works for Canadians and are not prepared to answer our questions. Rather, they need us to tell them how their program works in Canada.

When it is a global problem we encounter, we receive help on how to work around the problem rather than address it directly. Which would not be a problem in the short term, but because there does not seem to be any public-facing suggestions board or update tracker, there is no way of knowing if Kindful is actually making improvements to its program. My biggest disappointment with the Kindful team is not their program, but it seems to us in our daily interactions with the team and program that they have not the capacity or dedication to make the simple updates that would make this program incredible. I hope to see more acknowledgement of our issues and some sort of update that they are working to make Kindful better.

Pros

Attractive online giving page, easy statistics about donor giving on dashboard, acknowledgements tool is useful, tasks assigned to team members, recent transactions bar at side is handy to track donations as they come in, campaign sorting is handy, can compare campaign success year over year.

Cons

There are so many small oversights that make daily use of the program frustrating. Some examples:

There is no automatic receipting for Canadian users, despite many other CRMs offering this in Canada. There is no way to offer a one-off receipt for someone, as the bulk receipting tool is a one-click button that receipts EVERYONE from the last year and will void any receipt made previously in the giving year.

The fiscal report tool is completely useless - it generates information for the month to date, meaning if you want to see the entire month's progress, you have to wait until midnight of the last day of the month (who's going to do that?). There is no way to generate the report for previous months. The only possible solution to this tool - automation - does not work. You can schedule the report to come to your inbox, but it's only able to schedule reports for the first day of the month, meaning you'll get a report with ONE DAY of data. There is no way to change this.

There are many ways to filter your audience or activities, but there are also many fields missing, and finding the parameters you need requires filtering through a long list of suggestions that are not organized by any category. For example, I wanted to see how many of our audience members who received our last Mailchimp email ended up making a donation the next way. But even though each contact will have the MailChimp interaction on their personal activities record, it is not searchable.

Maggie
Overall rating
  • Industry: Nonprofit Organization Management
  • Company size: 2–10 Employees
  • Used Daily for 2+ years
  • Review Source

Overall rating

  • Ease of Use
  • Customer Support
  • Likelihood to recommend 7.0 /10

Made with the user at the forefront

Reviewed on 06/10/2022

Overall, Kindful's customer service and their willingness to teach you how to use any tool could...

Overall, Kindful's customer service and their willingness to teach you how to use any tool could outweigh any negative. It's extremely user-friendly and you can tell was created with the user in mind.

Pros

I like most that I can see a very clear snapshot of a donor's activity on their profile. Donations, if they recently opened a mailing, if they have been acknowledged etc.

Cons

For fundraising, I feel that there could be a better way to host a fundraiser for an event through Kindful.

Alternatives Considered

Salesforce Sales Cloud and Blackbaud eTapestry

Reasons for Choosing Kindful

Classy became too expensive to not also include a donor management system.

Switched From

Classy
Heather
Overall rating
  • Industry: Religious Institutions
  • Company size: 11–50 Employees
  • Used Daily for 1+ year
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 8.0 /10

Intuitive, Useful, and Friendly

Reviewed on 07/12/2021

Our overall experience has been good. Have worked out most of the kinks over the last year and have...

Our overall experience has been good. Have worked out most of the kinks over the last year and have been able to train other staffers to use it with ease. Thankful for the support and quick answers to our questions and resolutions (though not always solutions) to our challenges.

Pros

Easy to use. Has most of what we need without being overwhelming or requiring our own IT/programming team. Friendly and helpful support.

Cons

Not as customizable as some CRMs are, so while Kindful Is taking care of most of our needs, we have had to hobble a few things together with it to make it serve all of our needs.

Showing 5 reviews of 313 Read all reviews

Kindful FAQs

Below are some frequently asked questions for Kindful.

Kindful offers the following pricing plans:

  • Starting from: USD 119.00/month
  • Pricing model: Subscription
  • Free Trial: Not Available

Pricing is calculated by how many contacts you have. For example: $119/ month, Up to 1,000 Contacts $239/ month, Up to 5,000 Contacts $349/ month, Up to 15,000 Contacts $459/month, Up to $25,000 Contacts Call for pricing, 70,000+ Contacts

Kindful has the following typical customers:

Self Employed, 2–10, 11–50, 51–200, 201–500, 501–1,000, 1,001–5,000

Kindful supports the following languages:

English

Kindful supports the following devices:

Android (Mobile), iPhone (Mobile), iPad (Mobile)

Kindful integrates with the following applications:

ClickBid, Constant Contact, Dropbox Sign, Emma by Marigold, Eventbrite, Formstack Forms, Google Analytics 360, Gravity Forms, HubSpot Marketing Hub, Intercom, Jotform, Mailchimp, PayPal, QuickBooks Online Advanced, Shopify, Square Point of Sale, Stripe, Typeform, Unbounce, Wufoo, Zapier, authorize.net

Kindful offers the following support options:

Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support, Chat

Related categories

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