OneSignal
About OneSignal
OneSignal is a customer engagement platform that enables developers, marketers, and product teams to engage and retain customers through email, mobile push, web push, SMS, in-app messages, and endless other channels via Webhooks. Designed to empower seamless communication via transactional and marketing messages, OneSignal offers tools such as customer journeys, A/B testing, analytics, personalization, and segmentation based on user behavior, demographics, preferences, and more.
OneSignal has integrations for common analytics, data, and publishing platforms, and SDK wrappers for the common iOS and Android programming languages. The platform also has rest API endpoints to support any technical stack integration, making it easy to streamline workflows.
Pricing starting from:
USD 9.00/month
- Free Version
- Free Trial
- Subscription
Key benefits of OneSignal
Customize Customer Journeys at Scale: OneSignal's intuitive customer journey tool enables the creation of cross-channel messaging flows specific to their customers’ lifecycles and preferences to improve onboarding, engagement, upsells, retention, and more.
Unify Your Customer Messaging: Bring all of your channels into one platform to save time and increase the cohesiveness of your customer messaging by understanding who your users are across channels, and communicating with them via the best channel at the best time.
Improve Personalization and Segmentation: Label users by activity, preferences, location, and more and then send them messages based on that information.
Optimize Through Testing & Analytics: Run A/B tests with up to 10 variations of your message to ensure you're sending only the best-performing content to your users. Continuously iterate and improve automated messages to drive more engagement. Use the intuitive, built-in analytics to gauge the success of your messaging and build custom conversion events to understand the impact on your business.
Typical Customers
- Freelancers
- Small Businesses (2-50)
- Mid-size Companies (51-500)
- Large enterprises (500 and more)
Deployment
- Cloud-based
- On-premises
Supported Languages
English
Pricing starting from:
USD 9.00/month
- Free Version
- Free Trial
- Subscription
Images
Features
Total features of OneSignal: 77
Alternatives
PushEngage
Braze
SendPulse
AppsFlyer
Reviews
Already have OneSignal?
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- Industry: Computer Software
- Company size: 2–10 Employees
- Used Daily for 6-12 months
-
Review Source
Overall rating
- Value for Money
- Ease of Use
- Customer Support
- Likelihood to recommend 7.0 /10
a sharp tool
Reviewed on 15/06/2023
Pros
easy to setup and implement in different platform
Cons
the tracking not so clear in the dashboard
- Industry: Computer Software
- Company size: Self Employed
- Used Weekly for 2+ years
-
Review Source
Overall rating
- Value for Money
- Ease of Use
- Customer Support
- Likelihood to recommend 10.0 /10
My POV on one signal
Reviewed on 12/04/2023
iv been using Onesignal for about 3 years now and I'm really happy with using it
iv been using Onesignal for about 3 years now and I'm really happy with using it
Pros
ease of integration, customization options, and targeting capabilities
Cons
The delays in delivery of notifications, especially during high traffic periods.
Alternatives Considered
FirebaseReasons for Switching to OneSignal
The ease of use when it comes to integrations on mobile and web parts- Industry: Marketing & Advertising
- Company size: Self Employed
- Used Weekly for 6-12 months
-
Review Source
Overall rating
- Value for Money
- Ease of Use
- Likelihood to recommend 5.0 /10
Popular tool, but limited unless you pay more
Reviewed on 17/03/2022
Depending on what you want, OneSignal might be for you, either for free or pretty expensive, in my...
Depending on what you want, OneSignal might be for you, either for free or pretty expensive, in my opinion. If you want it just as a tool for push notification, then it does it and it does it pretty great. No flaws there. But you do need to know how to use it and integrate it. It's not as straighforward and easy to use as some would like. And if you want more features, depending on what you want, be prepared to pay extra...
It's one of the popular solutions for premade apps, so out of necessity I use it, and I might say I even prefer it over Firebase as I didn't encounter as many problems with it as I did when using Firebase. Integrating it with pre-made apps is what made it pretty easy to use for me - but keep in mind that I'm a bit experienced with technical things and can understand them. Even if you're not, there are probably videos you can find that'll guide you through doing whatever you might want to achieve with it.
Thank this to the awesome community build around it.
Pros
OneSignal has many features. So many that in fact it might be overwhelming for people. They not only offer push notifications, but SMS and emails as well... at an extra cost either to them, or a external provider for SMS.
You are pretty unlimited with the free plan, but that's where everything stops, because if you need to use this tool beyond the very basic, then you'll need to get on the paid plan.
Since it's so popular there is extensive documentations and videos that will show you how to do almost anything you want to do with it.
They also have a lot of integrations with various tools.
Cons
Extra costs for tags, which is pretty crazy since a big ecommerce store might have over 500 tags. It does sometimes feel that each feature is added as a "money grab" opportunity, like everything has a price tag. For example Basic A/B testing and Advanced - just so that if you want the advanced one, you must get into the higher plan.
- Industry: Internet
- Company size: 2–10 Employees
- Used Weekly for 1+ year
-
Review Source
Overall rating
- Value for Money
- Ease of Use
- Customer Support
- Likelihood to recommend 9.0 /10
All channel communications in one single platform
Reviewed on 17/04/2023
Pros
Communicating with our users in all the channel from the same platform. We see OneSignal as our "microservice" for notifications and alerts.
Cons
Api can be improve to be as good as SDK integrations
Reasons for Switching to OneSignal
Quality/price relation. Great free plan to start and test main features. Recomendation from other collegues.- Industry: Computer Software
- Company size: 11–50 Employees
- Used Daily for 2+ years
-
Review Source
Overall rating
- Value for Money
- Ease of Use
- Customer Support
- Likelihood to recommend 10.0 /10
Onesignal to rule themall
Reviewed on 01/04/2022
We've used onesignal for many years and we are very satisfied.
We've used onesignal for many years and we are very satisfied.
Pros
Push notifications that work really great on web and mobile devices, clean interface with a bunch of features that easy the way we develop and they have a great support.
Cons
Every new feature for android and ios is always implemented but I think they should focus on enrich the already existent features making this great tool even greater than add some characteristics that not everyone needs.
OneSignal FAQs
Below are some frequently asked questions for OneSignal.Q. What type of pricing plans does OneSignal offer?
OneSignal offers the following pricing plans:
- Starting from: USD 9.00/month View Pricing Plans
- Pricing model: Free Version, Subscription
- Free Trial: Not Available
OneSignal offers a free plan with limited features, after which paid plans start at $9/month and scale based on the channel usage. Free: Includes 1 Journey (with 2 steps), 6 Segments, and 2 Data Tags. Growth (from $9/month) - Includes 3 Journeys (with 6 steps, 10 Segments, and 10 Data Tags. Pro: Custom annual plan - includes 20 Journeys (with 50 steps), 20 Segments and 100 Data Tags.
Q. Who are the typical users of OneSignal?
OneSignal has the following typical customers:
Self Employed, 2–10, 11–50, 51–200, 201–500, 501–1,000, 1,001–5,000
Q. What languages does OneSignal support?
OneSignal supports the following languages:
English
Q. Does OneSignal support mobile devices?
OneSignal supports the following devices:
Android (Mobile), iPhone (Mobile), iPad (Mobile)
Q. What other apps does OneSignal integrate with?
OneSignal integrates with the following applications:
Adobe Analytics, Amplitude, Blueshift, Bubble, Google Analytics 360, HubSpot CRM, HubSpot Marketing Hub, Microsoft Visual Studio, Mixpanel, Segment, Shopify, WordPress, Zapier
Q. What level of support does OneSignal offer?
OneSignal offers the following support options:
Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support, 24/7 (Live rep), Chat
Related categories
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