1. Home
  2. Social Media Marketing Tools
  3. Hootsuite
Learn why GetApp is free

Hootsuite

Hootsuite

4.4 (3,776)
Write a Review!
Social Media Management & Scheduling for SMBs and Enterprise
See alternatives

About Hootsuite

Social media is a wild place to do business. That’s why thousands of brands rely on Hootsuite’s tools and expertise to bring order to the chaos. Launch brilliant social campaigns, deliver 5-star social commerce experiences, and manage all your customer conversations in one place.

With Hootsuite, you can confidently schedule posts across multiple social networks (including Instagram, TikTok, Twitter, Facebook, LinkedIn, Pinterest, and YouTube ), manage organic and paid social content together, easily keep track of customer conversations, break down silos in how you collaborate with your organization, and gain actionable real-time insights from social media to make critical business decisions—all from one intuitive dashboard.

As the world’s most widely trusted social media management solution, Hootsuite can set you up for success with expert certifications, training, and coaching in social marketing, social listening, and customer care. Push your results further and get more from social faster with Hootsuite.

Key benefits of Hootsuite

  • Save time by crafting and scheduling posts for Instagram, TikTok, Twitter, Facebook, LinkedIn, Pinterest and Youtube from one dashboard.
  • Fine-tune how your teams collaborate by assigning tasks, managing approvals, and monitoring team performance.
  • Reach more customers, grow your engagement, and drive conversions by automating your posts to reach your audience at the best times.
  • Turn real-time data into strategic insights by monitoring mentions of your brand, key industry topics, and your competitors.
  • Streamline how you deliver customer care and support by sending incoming messages across your social profiles to the right people in your organization.
  • Get a better understanding of what your customers want with analytics and easily gather those insights into customizable reports.
  • Reach beyond your dedicated followers and drive new customers to your brand by managing and reviewing your social advertising performance.
  • Level up your skills with industry leading certifications, training, and strategic coaching with our experts.
  • Seamlessly manage and maintain your social presence from anywhere, at any time, with the Hootsuite mobile app.
  • Discover new tools—or connect your existing technology—with 200+ best-of-breed technology partners and applications in our ecosystem.

    • Images

    Hootsuite Software - Social Media Monitoring: Monitor all of your social media profiles in one place and track the topics that matter to your brand.
    Hootsuite Software - Scheduling: Plan social content as a team with an intuitive, shared calendar that features collaborative post drafts and built-in approval workflows.
    Hootsuite Software - Publishing: Create, publish and schedule engaging posts across your social channels.
    Hootsuite Software - Customer Engagement: Never miss a message and respond to customer inquiries faster with a consolidated stream of messages across networks that can be triaged and assigned. Provides optional chatbot handover for automated responses.
    Hootsuite Software - Analytics & Reporting: Measure the effectiveness of your social media strategy and turn strategy into execution with meaningful and actionable insights. Customize and share reports according to your unique business goals and objectives.
    View 6 more
    Hootsuite video
    Hootsuite Software - Social Media Monitoring: Monitor all of your social media profiles in one place and track the topics that matter to your brand.
    Hootsuite Software - Scheduling: Plan social content as a team with an intuitive, shared calendar that features collaborative post drafts and built-in approval workflows.
    Hootsuite Software - Publishing: Create, publish and schedule engaging posts across your social channels.
    Hootsuite Software - Customer Engagement: Never miss a message and respond to customer inquiries faster with a consolidated stream of messages across networks that can be triaged and assigned. Provides optional chatbot handover for automated responses.
    Hootsuite Software - Analytics & Reporting: Measure the effectiveness of your social media strategy and turn strategy into execution with meaningful and actionable insights. Customize and share reports according to your unique business goals and objectives.

    Not sure about Hootsuite? Compare with a popular alternative

    Hootsuite

    4.4 (3,776)
    VS.
    Most reviewed
    HubSpot CRM HubSpot CRM

    HubSpot CRM

    4.5 (4,271)
    Visit Website

    Starting Price

    USD 99.00
    month
    USD 20.00
    month

    Pricing Options

    Free version
    Free trial
    Free version
    Free trial

    Features

    144
    87

    Integrations

    97
    195

    Ease of Use

    4.3 (3,776)
    4.4 (4,271)

    Value for Money

    4.1 (3,776)
    4.3 (4,271)

    Customer Service

    4.2 (3,776)
    4.4 (4,271)
    Green rating bars show the winning product based on the average rating and number of reviews.

    Alternatives

    HubSpot CRM

    4.5
    #1 Alternative to Hootsuite
    Save valuable selling time with HubSpot CRM that takes care of all the little details from recording calls, logging...
    Learn More Visit Website Compare

    SocialSchedules

    4.5
    #2 Alternative to Hootsuite
    SocialSchedules is a free scheduling solution for hourly employees. Build the schedule in minutes, make changes to it...
    Learn More Compare

    HeyOrca

    4.5
    #3 Alternative to Hootsuite
    HeyOrca is a cloud-based social media planning platform designed to assist marketing agencies with content planning and...
    Learn More Compare

    Constant Contact

    4.3
    #4 Alternative to Hootsuite
    We deliver for small businesses with powerful tools to simplify and amplify digital marketing. Whether it's driving...
    Learn More Compare

    Reviews

    Overall rating

    4.4 /5
    (3,776)
    Value for Money
    4.1/5
    Features
    4.3/5
    Ease of Use
    4.3/5
    Customer Support
    4.2/5

    Already have Hootsuite?

    Software buyers need your help! Product reviews help the rest of us make great decisions.

    Write a Review!
    Showing 5 reviews of 3,776 Read all reviews
    Showing 5 reviews of 3,776
    Amit
    Amit
    Overall rating
    • Industry: Leisure, Travel & Tourism
    • Company size: 2–10 Employees
    • Used Daily for 1+ year
    • Review Source

    Overall rating

    • Value for Money
    • Ease of Use
    • Customer Support
    • Likelihood to recommend 9.0 /10

    Hootsuite - My Review as a SMM

    Reviewed on 18/11/2023

    I think it has been an important tool for us to schedule our content and understand how they are...

    I think it has been an important tool for us to schedule our content and understand how they are performing. It's annual report (a sum of all SM platforms performance) is absolutely amazing. A touch pricey, but highly recommended.

    Pros

    The ease of use. Very nice userflow. Impressive Dashboards. Easy to schedule and manage your content. Very nice analytics report. Their free educational resources are very helpful as well!

    Cons

    It is expensive. Also, one needs to reconnect the SM accounts as it tends to disconnect every now and then. Can't tag Instagram accounts while scheduling.

    Alternatives Considered

    Meta for Business

    Reasons for Switching to Hootsuite

    More features, for sure. Goes beyond Instagram and Facebook. Their analytics and performance reports are amazing.
    Rachel
    Overall rating
    • Industry: Marketing & Advertising
    • Company size: 11–50 Employees
    • Used Weekly for 2+ years
    • Review Source

    Overall rating

    • Value for Money
    • Ease of Use
    • Customer Support
    • Likelihood to recommend 8.0 /10

    Too expensive

    Reviewed on 12/11/2024

    Hootsuite works well for scheduling and managing social media.

    Hootsuite works well for scheduling and managing social media.

    Pros

    It's easy to see all my social media accounts in one place. I can schedule posts ahead of time.

    Cons

    It's missing some features that would be helpful. It needs better integration with some platforms, like Instagram.

    Verified Reviewer
    Overall rating
    • Industry: Retail
    • Company size: 1,001–5,000 Employees
    • Used Daily for 2+ years
    • Review Source

    Overall rating

    • Ease of Use
    • Likelihood to recommend 6.0 /10

    We switched away from Hootsuite!

    Reviewed on 30/04/2024

    Pros

    We used to like Hootsuite, it has a nice UI and UX but simply lacks features that we need to maintain our social media presence.

    Cons

    The cost of the software. So much software out there offers the same platform with more features for less.

    Bryan
    Overall rating
    • Industry: Hospitality
    • Company size: 51–200 Employees
    • Used Daily for 1+ year
    • Review Source

    Overall rating

    • Value for Money
    • Ease of Use
    • Customer Support
    • Likelihood to recommend 8.0 /10

    Great Social Tool for smaller businesses

    Reviewed on 12/09/2024

    Enjoy the platform and used it pretty frequently.

    Enjoy the platform and used it pretty frequently.

    Pros

    I like that it has a lot a features without costing as much as others

    Cons

    There are still some features lacking like reporting, listening, etc.

    Alternatives Considered

    Sprout Social, Agorapulse and Later

    Reasons for Switching to Hootsuite

    Pricing was better than the others, but we've since moved to a different platform that costs more but has added features we wanted.
    Ekadashi
    Overall rating
    • Industry: Airlines/Aviation
    • Company size: 51–200 Employees
    • Used Weekly for 1+ year
    • Review Source

    Overall rating

    • Value for Money
    • Ease of Use
    • Customer Support
    • Likelihood to recommend 10.0 /10

    Hootuite- Life changer experience

    Reviewed on 20/11/2024

    I love Hootsuite. It has helped to improve my social media presence without actually wasting any...

    I love Hootsuite. It has helped to improve my social media presence without actually wasting any time. I love that I can choose to publish one post on different platforms with Hootsuite. I am very happy and thankful.

    Pros

    I like that I can time schedule all the posts I want. Instead of going online and posting at that particular time, I can schedule when I want the post to go online.

    Cons

    Sometimes it gets connectivity issues. Other than that, I don't find any problem.

    Showing 5 reviews of 3,776 Read all reviews

    Hootsuite FAQs

    Below are some frequently asked questions for Hootsuite.

    Hootsuite offers the following pricing plans:

    • Starting from: USD 99.00/month
    • Pricing model: Subscription
    • Free Trial: Available

    Free - 1 user / 2 social accounts Professional: $49/month - 1 user / 10 social accounts Team: $129/month - 3 users / 20 social accounts Business: Starting at $739/month - 5 users / 35 social accounts Enterprise: Contact Hootsuite Media for pricing - unlimited users / 50+ social accounts

    Hootsuite has the following typical customers:

    Self Employed, 2–10, 11–50, 51–200, 201–500, 501–1,000, 1,001–5,000

    Hootsuite supports the following languages:

    English, French, German, Italian, Portuguese, Spanish

    Hootsuite supports the following devices:

    Android (Mobile), iPhone (Mobile), iPad (Mobile)

    Hootsuite integrates with the following applications:

    123FormBuilder, Adobe Analytics, Adobe Commerce, Adobe Experience Manager, Airtable, Audiense, Basecamp, Batchbook, Blogger, Box, BrandMaxima, Brandwatch, Bynder, CELUM, Canva, Chat for Jira Service Desk, Chatfuel, Chatkit, ClickDesk, Cloohawk, Constant Contact, Data Dwell Digital Asset Management, Data Dwell Sales Enablement, Digimind, Disqus, Dropbox Business, Feedly, Freshdesk, Get Satisfaction, Gmail, Google Analytics 360, Google Calendar, Google Drive, Google Translate, Higher Logic Vanilla, HubSpot CMS Hub, HubSpot CRM, HubSpot Marketing Hub, Influitive, Instagram, Interact, Issuu, JIRA Service Management, Kapost, LeadSift, LinkedIn for Business, Lucidya, Mailchimp, Marketo Engage, MediaValet, Meltwater, Mentionlytics, Meta for Business, Microsoft SharePoint, Microsoft Teams, Microsoft Viva Engage, Mintent, NetX, Newslit, Nimble, OneDrive, Oracle Eloqua Marketing Automation, Outgrow, PhotoShelter for Brands, PromoRepublic, Quid, Radarly, ReviewInc, ReviewTrackers, Salesforce Sales Cloud, Scoop.it, Simple Sales Tracking, Slack, Social Hub, SocialFlow, Stackla, StoreYa, SugarCRM, SurveyMonkey, TINT, Tagboard, Tailwind TMS, Talkwalker, Trello, Trustpilot, Twitter/X, Uberflip, Vidyard, Webdam, WordPress, Zapier, Zendesk Suite, ZeroFOX, Zift Solutions, pixx.io, simplebooklet, webCRM

    Hootsuite offers the following support options:

    Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support, 24/7 (Live rep), Chat

    Related categories

    See all software categories found for Hootsuite.