WebEngage
About WebEngage
WebEngage is a customer data platform & marketing automation suite that makes user engagement & retention simplified and highly effective for consumer tech enterprises & SMBs. The platform helps brands drive more revenue from their existing customers and anonymous users through highly contextual, hyper-personalized engagement campaigns across 10 communication channels.
Product and marketing practitioners, across the world, design intuitive user lifecycle journeys on the WebEngage dashboard to convert existing users through data-backed, timely omnichannel engagement campaigns. The platform offers in-depth product and marketing analytics for brands to track growth metrics and campaign performance effectively.
WebEngage powers the user engagement for thousands of brands worldwide, working across several industries like E-Commerce, Edtech, Fintech, Foodtech, Media & Publications, Gaming, BFSI, Healthcare, Online Retail.
Key benefits of WebEngage
Campaign Management
Segmentation
Cross channel customer journey builder
Campaign A/B testing
Campaign Analytics and reporting
Advanced customer segmentation
Content personalization
Behavioral targeting
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Reviews
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- Industry: Marketing & Advertising
- Company size: 51–200 Employees
- Used Weekly for 1+ year
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Review Source
Overall rating
- Value for Money
- Ease of Use
- Customer Support
- Likelihood to recommend 9.0 /10
Must use this tool for better customer engagement & retention
Reviewed on 26/03/2023
Pros
WebEngage has been an invaluable tool for our business. We've been able to design logical workflows that help us engage with customers through push, SMS, and WhatsApp notifications. The platform is intuitive and easy to use, and the customer service team is always available to answer any questions and help you to solve your business problem to drive more conversions.
Cons
The integration process can be a bit tricky some times require additional help from customer support, but the customer support team is always there to help me out. Overall, I'm very happy with WebEngage!
- Industry: Retail
- Company size: 201–500 Employees
- Used Daily for 1+ year
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Review Source
Overall rating
- Value for Money
- Ease of Use
- Customer Support
- Likelihood to recommend 9.0 /10
webengage for all you marketing automation and customer data platform needs
Reviewed on 21/12/2023
It has been great integration webengage with our website of customer journey analytics and i learnt...
It has been great integration webengage with our website of customer journey analytics and i learnt a lot in this process , We moved to webengage from gamooga ab its very smooth transition easy to use for marketing team and fulfils marketing requirement
Pros
1.their customer data platform
2.its ease of integration with other tools like bigquery looker studio
2. Customisable dashboards
Cons
Service - there support team is very difficult to handle they do not understand requirement
- Industry: Cosmetics
- Company size: 501–1,000 Employees
- Used Daily for 1+ year
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Review Source
Overall rating
- Value for Money
- Ease of Use
- Customer Support
- Likelihood to recommend 7.0 /10
Review - Amit Desai - MyGlamm
Reviewed on 05/04/2022
Pros
Panel is very user friendly and highly customized.
Cons
Segment level reporting and funnels are not possible, majority of Analytics are based on Event and not on users
- Industry: Market Research
- Company size: 201–500 Employees
- Used Daily for 6-12 months
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Review Source
Overall rating
- Value for Money
- Ease of Use
- Customer Support
- Likelihood to recommend 8.0 /10
Engage your user with all channels with WebEngage
Reviewed on 19/06/2021
My experience with WebEngane is excellent. After analyzing WebEngage, we decided to go ahead with...
My experience with WebEngane is excellent. After analyzing WebEngage, we decided to go ahead with this tool. We don't require any additional tool any channel. WebEngage provide us all at one place. Now our customer journey is more powerful and our reach has increased dramatically.
Pros
With WebEngage we get all channels like Email, Push notification, SMS, WhatsApp and many more at one place. We can use all this cannels to engage our audience. WebEngage comes with excellent Analytics feature. We data to check deep insights and can analyze for creating marketing Strategy.
Cons
Found difficulty to create dynamic email templates. Very few pre-built email templates available in Library.
- Industry: Education Management
- Company size: 11–50 Employees
- Used Daily for 1+ year
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Review Source
Overall rating
- Value for Money
- Ease of Use
- Customer Support
- Likelihood to recommend 9.0 /10
Kind of must have tools for marketing automations
Reviewed on 30/11/2022
Overall it's brilliant, I will recommend WebEngage if you want to automate customer journeys and...
Overall it's brilliant, I will recommend WebEngage if you want to automate customer journeys and send hyper-personalised cross-channel communications to customers. We use to target our customers in all three channels depending on user behaviour.
Pros
UX is just fantastic; it makes it easy for anyone to get started. It's more inclined towards marketing and automation. The user journeys combined with cross-platform marketing are killer. We had literally improved some of our key product metrics like onboarding, churn etc just by sending personalised notifications/banners/offers using it's journeys.
Cons
Product analytics can be improved a bit so that I don't have to pay a hefty price for multiple tools across this segment.
WebEngage FAQs
Below are some frequently asked questions for WebEngage.Q. What type of pricing plans does WebEngage offer?
WebEngage offers the following pricing plans:
- Starting from: USD 199.00/year
- Pricing model: Subscription
- Free Trial: Not Available
Pricing of an account is based on MAU (Monthly Active User) count. MAU is defined as total count of unique users interacting with any of these channels (website, mobile app, email, sms)in the last 30 days. WebEngage has custom pricing slabs for each account basis its MAU count. other details here - https://webengage.com/pricing/
Q. Who are the typical users of WebEngage?
WebEngage has the following typical customers:
11–50, 51–200, 201–500, 501–1,000, 1,001–5,000
Q. What languages does WebEngage support?
WebEngage supports the following languages:
Chinese, Czech, Dutch, English, Finnish, French, German, Hebrew, Italian, Japanese, Korean, Norwegian, Portuguese, Russian, Spanish, Swedish
Q. Does WebEngage support mobile devices?
WebEngage supports the following devices:
Android (Mobile), iPhone (Mobile), iPad (Mobile)
Q. What other apps does WebEngage integrate with?
WebEngage integrates with the following applications:
Adobe Commerce, BigCommerce, HubSpot CRM, Mailchimp, Salesforce Marketing Cloud, Segment, SendGrid, Shopify, Twilio, WordPress
Q. What level of support does WebEngage offer?
WebEngage offers the following support options:
Email/Help Desk, FAQs/Forum, Phone Support, 24/7 (Live rep), Chat
Related categories
See all software categories found for WebEngage.
- Survey Software
- Campaign Management Software
- Marketing Automation Software
- Review Management Software
- Dashboard Software
- Customer Engagement Software
- Push Notifications Software
- Mobile Marketing Software
- Personalisation Software
- Customer Data Platform Software
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